![]() On JCNET Networks (ZDNet's largest rival) announced that it would acquire ZDNET for about $1.6 billion. By mid-2000, ZDNet had expanded to 23 countries in 14 languages on six continents. Despite a record 10.7 million unique users in January, it managed only a 13 percent lead over the next competitor. ZDNet's lead over the competition narrowed by 2000. On December 30, 1999, ZDNet launched a $25 million branding campaign in response to a $100 million advertising campaign launched by rival CNET. It also launched "Computer Stew", a web-based comedy show about technology that featured John Hargrave and Jay Stevens, as well as the first ZDNet Holiday Gift Guide. In 1999, ZDNet also launched "Tech Life", a network of six consumer-focused tech sites intended to attract parents ("FamilyPC"), music listeners ("ZDNet Music"), gadget enthusiasts ("ZDNet Equip"), gamers ("ZDNet GameSpot") and basic users ("Internet Life" with Yahoo). It was incorporated into the site's "Help Channel." Consumer expansion The new company soon acquired, a software upgrade service. An initial public offering raised $190 million, but the tracking stock was eliminated in early 2000 and revived as common stock. In 1999, Ziff-Davis spun ZDNet off as a separate company and offered it as a tracking stock, ZDZ, to accompany the parent stock, ZD. The site would reach an additional 600,000 users within a year. ![]() It led its closest rival, CNET, by a 26 percent margin and was the 13th most popular site on the Web, reaching 8.4 million users, or 13.4 percent of all users on the Web. The channel would later become Tech TV.īy the end of 1998, ZDNet was the dominant technology brand online. The venture, which was partly owned by Vulcan Enterprises, was supported with a staff of 170 and incorporated ZDNet content on its website,. On May 11, 1998, Ziff-Davis launched ZDTV as the first cable television channel and website to offer 24-hour programming about computing and the Internet. In 1998, ZDNet launched Investor", or ZDII, a spin-off website for investors that offered financial news and information on technology companies. The appointment of digital publishing executive Dan Rosensweig as ZDNet's first president capped a year of significant change for the brand. Among the journalists hired to staff the department were former Computer Shopper executive editor Charlie Cooper, San Jose Mercury News business editor Steve Hamm, PC Week Inside senior editor Bill Snyder, PC Week editor John Dodge, Computerworld editor Michael Fitzgerald and PC Week editorial director Jim Louderback. Two months prior, the company launched ZDNet News, or "ZDNN", the site's first dedicated section to original reportage. It also marked the change in name from "ZD Net" to "ZDNet". In 1997, the website-now the brand's flagship property-underwent another redesign that featured topical "channels" of content. The site also expanded overseas: initially to France, Germany and the United Kingdom later to China, Australia, Hong Kong, Italy, Korea, Malaysia, Russia, Spain, Taiwan and India. Early history: 1995–2000 īy its fifth anniversary in 1996, the collective "ZD Net" brand-now on the Web, America Online, Microsoft Network and Prodigy-counted 300,000 subscribers and was named the second-highest grossing advertising site on the web. By June 1995, the site was recording web traffic of 2.5 million pageviews per week. Dan Farber, former editor-in-chief of PC Week and MacWeek, was named editor-in-chief of the property. In late 1994, Ziff-Davis expanded onto the World Wide Web under the name "ZD Net". The service had grown its membership to 275,000 subscribers across six platforms: CompuServe, Prodigy, AT&T Interchange, the Microsoft Network, AppleLink and eWorld. On June 20, 1995, Ziff-Davis announced the consolidation of its online information services under a single name, ZD Net. Launched in 1988, PCMagNet in turn was the evolution of Ziff Davis' first electronic publishing venture, a bulletin board, which launched in 1985. As such, ZiffNet was an expansion on an earlier online service called PCMagNet for readers of PC Magazine. Initially, ZiffNet was intended to serve as a common place to find content from all Ziff-Davis print publications. It featured computer industry forums, events, features and searchable archives. ZDNET began as a subscription-based digital service called "ZiffNet" that offered computing information to users of CompuServe. The brand was founded on April 1, 1991, as a general interest technology portal from Ziff Davis and evolved into an enterprise IT-focused online publication. ![]() ZDNET is a business technology news website owned and operated by Red Ventures.
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